(New York, NY) March 30, 2006 – The Avon Foundation is proud to announce that Reebok will be the official footwear sponsor of the 2006 Avon Walk for Breast Cancer Series. A series of non-competitive walking events that take place from April through October in eight cities across the country, the Avon Walk events attract tens of thousands of participants who generate funds for access to care and finding a cure for breast cancer.

Each Avon Walk event takes place over a weekend, and participants are given the option of walking a marathon (26 miles) or a marathon and a half (39 miles) over a two-day time period.

As a national sponsor, Reebok will provide apparel, footwear and accessories for the event staff and will provide all walkers, volunteers, crew and medical staff with T-shirts. Reebok will also host a tent in the “Wellness Village” of each city. At the “Wellness Village,” walkers and spectators can preview Reebok’s walking footwear as well as have their foot scanned to determine what type of walking shoe suits their needs.

In Boston, where Reebok is headquartered, Team Reebok will walk and raise funds for the Avon Foundation.

“Reebok’s strong heritage in walking, coupled with our desire to encourage consumers to adopt a healthy, active lifestyle make us a natural fit as the official footwear sponsor of the Avon Walk for Breast Cancer series,” said Marcy Schwam, Reebok’s global director of walking.

“We are delighted to welcome Reebok to the Avon Walk for Breast Cancer,” said Carol Kurzig, Executive Director, Avon Foundation. “As a leader, Reebok recognizes the importance of walking for health. Together, we can raise awareness and funds that will save lives.”

In addition to Reebok, the Avon Walk for Breast Cancer 2006 is generously supported by National Sponsor Prevention magazine; Official Sponsors www.ribbonofpink.com, a program of Novartis Oncology, and Airplus for Her; Official Water FIJI; and Associate Sponsor Multiply.com.

The Avon Walk 2006 schedule includes:

Washington, D.C. Boston, MA Chicago, IL Denver , CO San Francisco , CA Los Angeles, CA New York, NY Charlotte, NC

April 29-30 May 20-21 June 3-4 June 24-25 July 8-9 September 16-17 October 7-8 October 21-22

 About The Avon Walks For Breast Cancer
The Avon Walk for Breast Cancer series is a project of the Avon Foundation, a 501(c)(3) public charity founded in 1955. From 2003-2005, the Avon Walk for Breast Cancer has raised more than $100 million. The Foundation manages and disburses the net proceeds from the Avon Walks to support access to care and finding a cure for breast cancer nationwide, with funds awarded for awareness and education; screening and diagnosis; access to treatment; support services; and scientific research. Beneficiaries range from leading cancer centers to community-based nonprofit breast health programs, with a focus on reaching the medically underserved. For more information visit www.avonwalk.org or call 800-510-WALK.

About Reebok
Reebok International, based in Canton, Mass., is a leading worldwide designer, marketer and distributor of sports, fitness and casual footwear, apparel and equipment. A subsidiary of the adidas Group, the company operates under the Reebok, CCM, Jofa, and Koho brands. For more information, visit Reebok at www.rbk.com.