LOCAL TRAINING PICKS UP FOR WEEKEND TREK IN SAN FRANCISCO TO FIGHT BREAST CANCER
Participants from all over the West and across the country are training to participate in the region’s third annual weekend-long Avon Walk for Breast Cancer fundraising event, coming to the Bay Area July 9-10. Funds raised will support breast cancer initiatives across the region and nation.

San Francisco, CA – April 4, 2005 -- As spring weather approaches, there is still plenty of time to register and train for the Avon Walk for Breast Cancer San Francisco, an important fundraising event coming to the Bay Area in July. Dedicated women and men of the Avon Walk for Breast Cancer are taking on the challenge to walk either a marathon or a marathon and a half to raise money and awareness that will help defeat breast cancer.

The Avon Walk for Breast Cancer San Francisco is a noncompetitive walk structured for all fitness levels and is one of eight Avon Walks this year. The event begins Saturday, July 9, at 6:30 a.m. at Speedway Meadow Golden Gate Park and ends Sunday, July 10, at 4:00 p.m. at the same location after covering a 39-mile route in and around the Bay area.

On the first day – Saturday – participants have the choice of walking 13.1 or 26.2 miles – a half or full marathon. On Sunday, all walkers will complete another 13.1 miles, concluding with a celebratory closing ceremony that will include announcements of new local funding grants made possible by their journey.

Participants will spend Saturday night at the “Wellness Village,” their home away from home, located at Crissy Field. The Wellness Village features two-person sleeping tents, hot showers, prepared meals, entertainment, volunteer massage therapy, comprehensive medical services, and other special services. Throughout the weekend, walkers are supported by a volunteer crew every step of the way, along the route and in the Wellness Village.

To participate in the Avon Walk San Francisco, each walker is required to raise a minimum of $1,800. Historically, past walkers have raised an average of over $3,000 each. Last year’s Avon Walk San Francisco raised more than $4.9 million. Funds raised at each event are awarded to local, regional and national breast cancer organizations to support five areas of the breast cancer cause, including awareness and education, screening and diagnosis, access to treatment, support services, and scientific research. Beneficiaries range from leading cancer centers to community-based non-profit breast health programs.

When participants register for the Avon Walk San Francisco and other events of the 2005 eight-city series, they are assigned a “walker buddy” to provide support in their fundraising and training initiatives. Interested participants should call 1-877-WALK AVON or go to www.avonwalk.org.

The complete 2005 Avon Walk series includes: Charlotte, NC (April 16-17); Washington, DC (April 30-May 1); Boston, MA (May 14-15); Chicago, IL (June 4-5); Denver, CO (June 25-26); San Francisco, CA (July 9-10); Los Angeles, CA (September 17-18); New York, NY (October 1-2).

Avon Walk for Breast Cancer is generously supported by National Sponsors Novartis Oncology and RYKÄ, Official Water FIJI, and Official Sponsors Airplus for Her and Crystal Light.

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Participants have already registered for the Avon Walk San Francisco from across the state and surrounding areas. Media interested in speaking with local participants in training or local Avon Walk beneficiaries should contact Allyson Laughlin at allyson@youngnsavvy.com or call 310.779.9855.


AVON WALK FOR BREAST CANCER SAN FRANCISCO
BENEFICIARY INFORMATION

The Avon Walk for Breast Cancer series is a project of the Avon Foundation, a 501(c)(3) public charity with the mission to improve the lives of women, focusing on breast cancer and domestic violence (www.avonfoundation.org) . There are eight Avon Walk events slated for 2005, and funds raised will be managed and disbursed by the Foundation to support five critical areas of the breast cancer cause, including: awareness and education, screening and diagnosis, access to treatment, support services, and scientific research.

Funds raised by the participants of the Avon Walk San Francisco, which takes place July 9-10, will be distributed to local and national breast cancer organizations. New grants to local beneficiaries will be announced at the Closing Ceremony on Sunday, July 10, at 4:00 at Speedway Meadow Golden Gate Park.

Currently Funded San Francisco-area Local Beneficiaries
of the Avon Foundation*

Organization Location Funding mission
University of California, San Francisco/San Francisco General Hospital Foundation San Francisco, CA Funds support the operational costs of the UCSF mobile mammography van, installed at the newly-dedicated Avon Foundation Breast Center.

Recipient of 3 Avon-NCI Progress for Patients Award (see below).
CityTeam Ministries San Francisco, CA Funds support a breast cancer detection initiative at the San Francisco, San Jose and Oakland locations of CityTeam to identify women with breast problems, get them care as soon as possible and navigate them through all stages of diagnosis and treatment.
Marin Breast Cancer Watch San Rafael, CA Funds support a participatory research program in Marin County. The program is also supported by the University of California, San Francisco, another Avon Foundation beneficiary, in preparation of an application for a major grant from the NIEHS, to study environmental factors as possible causes of breast cancer.
Charlotte Maxwell Complementary Clinic Oakland, CA Funds support free complementary, alternative medical treatments to low-income women in San Francisco.
Contra Costa Health Services Martinez, CA Funds support increased utilization of mobile mammography van and patient navigator to reach more women.
Women’s Cancer Resource Center Oakland, CA Funds support a variety of initiatives aimed at navigating monolingual, Spanish-speaking women through cancer screening and diagnostic services at Highland Hospital.
Mendocino County Cancer Resource Center Mendocino, CA Funds support the WeCAN!Ô program of the MCCRC to provide Consultation Planning and Recording methods to medically-underserved women in the Northern California area undergoing evaluation for breast abnormalities, enabling patients to address questions regarding treatment options, side effects and efficacy before they meet with their physician(s). A patient navigator is assigned to each woman in the program to assist in this process and follow-up.
St. Joseph’s Medical Center of Stockton Stockton, CA Breast health education and navigation into low- and no-cost screening services for the medically underserved.
YWCA of Sacramento Sacramento, CA Breast health education and navigation into low- and no-cost screening services for the medically underserved.

Currently Funded National Beneficiaries Providing Nationwide Services*

Organization Funding Mission
AVONCares program of Cancer Care, Inc. Provide financial assistance and support services to qualified individuals undergoing breast cancer treatment.
Cancer and Careers
(cancerandcareers.org)
Provide online support services for women managing careers through treatment for breast cancer.
National Breast Cancer Coalition Fund Provide breast cancer medical education and advocacy training to those interested in becoming patient advocates.
Y-ME National Breast Cancer Organization Provide educational tools and support and navigation services for individuals diagnosed with breast cancer, as well as their partners/spouses.
American College of Radiology Imaging Network Funds support a national clinical trial on the efficacy of ultrasound as a screening tool in high-risk women and a fellowship in the subspecialty of breast imaging.
Avon-CDC Mobile Access Program Funds support multiple mobile mammography vans that provide breast health education and screening to hard-to-reach women in outlying, rural communities.
National Cancer Institute A $20 million gift supports phase I and II clinical trials in breast cancer.
National Institute of Environmental Health Sciences Funds support four interrelated projects focused on

*These are from among hundreds of Avon Foundation-funded organizations and institutions nationwide. For complete information visit http://www.avonfoundation.org/.
 


   
Contacts:
Allyson Laughlin
310.779.9855
allyson@youngnsavvy.com
Susan Arnot Heaney
212.282.5668
Susan.Heaney@avonfoundation.org

 

The Avon Foundation is a registered 501(c)(3) public charity. Our IRS tax-exempt number is: 13-6128447.