Avon Products Inc.



A lifetime beautiful
Avon revolutionised the world of skincare with the launch of ANEW.

Consistently first to market with skincare breakthroughs, ANEW pioneers anti-ageing technology, and makes it accessible to everyone. ANEW launched the first mass skincare product to contain Alpha Hydroxy Acid anti-ageing technology, and the innovations haven’t stopped.

We believe that renewed, vibrant, youthful skin empowers women to live each day fearlessly and to its fullest: to do more, to be more. That’s why we are relentless in our efforts to deliver cutting-edge science, technology and ingredients that transform skin.

Within ANEW, there are five collections for different skincare needs and ages:

ANEW Clinical

gives women of all ages proven anti-ageing results inspired by professional procedures. With a range of highly effective, targeted treatments that deliver powerful results, each product is proven to offer at-home alternatives to dermatologist procedures.

ANEW Perfect Skin

is specially formulated to give women aged 25 to 35 a simple and effective skincare regime that will keep skin looking gorgeous, bright and flawless. Perfect Skin Complex helps maximise skin cell turnover, giving you the confidence that your skin looks perfect from any angle.

ANEW Reversalist

is for women aged 35 to 50 who want to reverse the look of fine lines and wrinkles whilst infusing skin with moisture. Reversalist products contain exclusive Tri-Elastinex Technology to help reconstruct surface skin cells.

ANEW Ultimate

is designed for women aged 50 to 60 who want to improve the radiance and moisture levels of their skin, whilst tackling wrinkles. Celluvive Complex helps enhance surface skin cells’ cleansing process to breathe new life into your skin.

ANEW Platinum

is formulated for women aged 60 and over, who want to, improve contours and volumise the skin cells for a younger look. The Platinum range contains patented Paxillium Technology to help restore youthful cell shape and boost collagen to firm, lift and strengthen the look of skin.

Avon True Nutra-Effects

A lifetime beautiful
AVON TRUE believes that the most beautiful thing a woman can be is herself, because when a woman looks her very best, they feel their very best. Avon True delivers visibly healthy skin that can be seen instantly, and that improves with time. Her daily routine now brings a more pleasurable experience, and gives her confidence that she is doing the right thing for her skin, now and in the future.

AVON TRUE Nutra-effects harnesses the power of natural ingredients to nourish your skin, unlocking its natural healthy and beauty. Each product has an Active Seed Complex, which is rich in vitamins and antioxidants, to hydrate and nourish your skin. The range is formulated without dyes and parabens, it is allergy tested and suitable for sensitive skin.

Within AVON TRUE Nutra-effects, we have ranges for different skin concerns, including Radiance, Hydra Boost and Mattifying, plus collections for different ages. With a range of matching cleansers, we have everything your skin needs to look its healthy best.


Let their confidence shine
Our Clearskin range is designed for teenagers or for anyone who suffers breakouts. We want to help give you clear skin confidence, so our comprehensive range has lots of solutions to clear and control breakouts, from cleansers, to scrubs, masks and moisturisers. The effective formulas are gentle enough to use every day, letting your smile, not your spots, take centre stage.