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Avon Labs

Avon’s Innovation Centre is home to our network of laboratories, which together formulate and test our award-winning beauty products. The biggest of these labs cover make-up, skincare, face and body, fragrance and insights.


The Colour Lab

It is the largest of our four key labs, and has 23 people working to develop around 250 new make-up products every year.

What do they create?
All of Avon’s make-up products, including lipsticks, mascaras, foundations, blushers, highlighters, liners, and nail polishes for the Avon True Colour, mark. and Color Trend brands.



The Face & Body Lab

It is smaller than the Colour Lab, but producing equally outstanding results. This team of eleven invent 60 to 70 new products a year.

What do they create?
Caring for customers’ skin from head to toe is their priority. From anti-ageing award-winners from ANEW, to superior facial skincare from Avon True, through to Avon Care and Senses bath and body products, right down to the toes with Foot Works, this team develop them all.



The Fragrance Lab

It is the best smelling room in the building! This team of 20 design, perfect and produce an average of 250 fine fragrance products, 50 home fragrance products, and 300 fragrance sampling tools a year.



The Insights Lab

It is brimming with inspiration. The lab helps Avon create and deliver new, innovative solutions to solve the most complex consumer challenges using deep insights to enhance and refine products. The Product & Consumer Research Centre (PCRC) is an integral part of the lab and the team uses both qualitative and quantitative approaches to uncover consumer insights, tensions and unmet needs. These are then used to shape new colours, scents, textures and the cutting-edge technology which underpins all Avon products.